The fourth season of Shark Tank India has just begun with its second week, and it’s already starting with a bang. On the first episode of its second week, the stage was graced by the social media’s favourite influencer, Jodhpur, Pooja Balani, also known as Miss Cheesecake and Narpat Singh Rathore. The duo appeared on the show to pitch their cheesecake brand, Miss Cheesecake, to the panel of ‘sharks’.
Miss Cheesecake revealed her family was threatening to marry her off on Shark Tank India 4
The founders, Pooja Balani and Narpat Singh Rathore valued their business at Rs. 6 crores and asked for Rs 30 lakh in exchange for 5 per cent equity. Considering the previous asks on the show, this was a relatively low-stakes pitch, and the ‘sharks’ seemed to be in agreement about most aspects of the business. During her pitch, Pooja shared that she only started her company a year ago. Talking about the back story of how she chose the business route, she revealed that she started the brand after her family threatened to marry her off when she quit her job.
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